MIZNER GRAND

Tuesday Tours Ep.12 - Beautiful $2,650,000 Condo at Mizner Grand, Designed by Margaret Shaffer

Hello everyone and welcome to Tuesday Tours. Today we are going to check out a beautiful condominium at Mizner Grand, designed by creative director and founder of REH interiors, Margaret Shaffer. We are on the grounds of the fabulous Boca Raton Resort and Hotel. Mizner Grand is actually a series of towers broken into groups of North and South Tower.

What Margaret accomplished here is really amazing. She specializes in Merchandising, which is taking the soul of luxury properties and reimagining them so that they can really connect with luxury buyers.

Before Margaret came along, the Formal Sitting Room was a completely cluttered and neglected cave and looked more like a storage closet.

It is a really key area, not only is it a first impressions area, but it’s also an auxiliary seating area, den, and family room. Whoever is going to buy the unit is going to use this room so it needed to be shown as both multifunctional and visually appealing. There’s also no natural light, so lighting was added to compensate for that.

The Formal Living Room and the view are amazing. The way the furnishing was set up in this space was to provide a buffer with lots of light and airy neutral textiles and lots of different activity areas. We have a Game Table and Large Scale Seating that can fit a large number of people.

The Living room also opens up to the Kitchen and Dining Area. The way that The Dining Area was done is elegant, but if you look at the pieces you will notice that it’s not really complicated. The Kitchen is one of those areas where you don’t want to go crazy improving the space because in this case, the buyer is going to eventually re-do it. The original appliances and finishing were kept but added a few touches that will make the buyer imagine themselves in this space.

The Master Suite offers what is on every buyer’s list. Light, bright, and airy. Three distinct areas were created in the Master. We have a seating area overlooking the gorgeous view, a little sitting desk, and of course, the Master Bed.

Another area that I find a lot of people just completely forgetting when merchandising a luxury property is the outdoor spaces. It’s a huge mistake not to pay attention to the outside areas as it can turn something that might’ve been overlooked to a key selling point.  

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